Why AllTruck
A Lot of Dealers Will Tell You What You Want to Hear. We Tell You the Truth.
After 30 years in this industry, Stephen Johnson has seen what happens when dealers overpromise and underdeliver. AllTruck was built to be the opposite of that — and the track record to prove it.
The market moves fast
Most Truck Dealers Focus on the Sale. We Focus on the Relationship.
That's not a tagline. It's a business decision we made a long time ago — and it's the reason AllTruck has operated almost entirely on referral for over two decades.
In a volatile industry where equipment values swing, freight markets shift, and liquidity can tighten overnight, the dealers that survive long term aren't the ones with the biggest sales teams. They're the ones that transportation companies actually trust.
That's who we've been for 30 years. That's who we intend to keep being.
What sets Us Apart
Six Reasons Fleets Keep Coming Back to AllTruck.
We Have the Capital to Close.
One of the most common problems in this business: a dealer makes an offer, then scrambles to find a buyer before they can pay you. When AllTruck makes an offer, the capital is already there. The deal closes. You get paid. No scrambling, no delays.
We Honor Our Offers — Even When It Costs Us.
Markets move, sometimes significantly, between an accepted offer and closing. We've had trucks go up in value after we agreed on a price — and honored the original number anyway. That's how you build a business worth trusting for 30 years.
We Handle Complexity Other Dealers Walk Away From.
Trucks spread across two banks. Some underwater, some not. A national lender once called us "the white knight" after we held every piece of a transaction together until it closed — a deal no one else could figure out.
We've Seen This Market From Every Angle.
Stephen started on the retail floor, moved into management, then founded and ran his own business through multiple freight cycles and equipment booms. That experience informs the advice we give — freely, even when it means telling you to wait.
We're Not One-and-Done.
Some of our best customers started as small carriers. Years later, they still call AllTruck when they need to buy or sell. That kind of relationship happens when you consistently do what you said you were going to do — deal after deal.
We Tell You the Truth — Even When It's Not What You Want to Hear.
If the market isn't where you need it, we'll tell you. If a truck isn't the right fit, we'll tell you that too — even if it means you don't buy from us today. That honesty is exactly why customers come back instead of starting over elsewhere.
By the Numbers
Three Decades. One Track Record.
We'd rather show you than tell you. Here's what 30 years in this business actually looks like.
30+
Years buying, selling & valuing commercial equipment
1,500+
Trucks in the largest fleets we've served — one truck to over a thousand
48
Contiguous states covered through our nationwide network
80
Trucks bought out of one distressed fleet — turned around in weeks
the Honest Comparison
AllTruck vs. The Other Guys
Here's the honest difference between how we operate and what you'll find at most commercial truck dealers.
See It for Yourself.
The best way to understand how AllTruck operates is to pick up the phone. One conversation. No pressure. No pitch. Just a straight answer from someone who's been in this industry for 30 years and has seen just about everything it can throw at you.